Skip to content

Film study a key to winning on Sunday and everyday

January 28, 2015

Photo from

In the Sports Illustrated article, Everything You Need To Know About Super Bowl 49, the subtitle says:

“Our film-study guru breaks down the matchups, schemes, strengths, weaknesses and gambits from every conceivable angle. And the winner will be…”

The study of film from past games is a key component to developing a game plan in football. Knowing what worked and what didn’t, both for you and your upcoming opponent. Reviewing game film allows the viewer to see team and individual tendencies, strengths and weaknesses, and areas of opportunity to exploit. The teams from Seattle and New England are watching a lot of film this week.

We do essentially the same thing at Kronos. We review our past efforts, and we analyze wins and losses to determine how we win and why we lose. Just like in a football game, the variables are always different depending on the competition, and our ability to execute our game plan. One variable that makes our analysis more obtuse is identifying and meeting specific customer needs. You never know how meeting just one customer need can be the difference in winning and losing. Sometimes that’s achieved by great preparation, and sometimes it’s just luck (See: Seattle v. Green Bay NFC Championship) This morning I was reviewing the “game film” from a recent win, and the customer said:

One other thing we liked with Kronos was the training. They were holding our hands, and because this agency has never been on a time and attendance system before, I thought it was important for them to have a company that is going to hold their hands.”

Hmmm… Training. It can be the difference between winning and losing. Hand holding doesn’t hurt, either.

No comments yet

Leave a Reply

%d bloggers like this: